by Stephanie Kerr | Apr 23, 2020 | BID Buzz Blogs, Covid-19 News
BID Business Survey Results
The impact of Covid-19 on Leamington’s retail and leisure sector, with a particular focus on independent businesses – key findings from a business survey conducted between 04 April and 08 April 2020.
Summary and key issues
Similar to the tourism sector, the results are stark and sobering. The survey was informed by a wide range of mostly independent retail and leisure sector businesses.
Some 85% have seen a fall in revenue of 80% -100% and 95% indicated a fall in revenue greater than 50%. Critically, taking account of existing support and grants, 84% are experiencing cashflow problems. Also 78% feel that under the current lockdown conditions, they can last no longer than 3 months without further support (12% were less than 1 month).
At this time 88% are temporarily closed and 84% have furloughed staff. Of this, 56% have furloughed 76-100% of staff. Some 66% have opted to defer VAT, though there has been limited uptake of other forms of government assistance, with many reporting problems reaching banks and accessing loans.
Critical concerns for businesses relate to cashflow challenges (including rent, utilities and loan repayments) and attracting customers back. It is very clear that further support is needed, especially if emergency measures are extended, as many have limited capacity to take on debt after facing numerous years of existing challenges. A strategic recovery approach will be essential. Immediate needs cited were more support from landlords (e.g. rent reduction or holiday), VAT reduction rather than deferral, additional financial support, including grants for those that were not eligible (rateable value above £51,000) and a phased end to furloughing (beyond May 31) to avoid future job losses.
Introduction
Covid-19 has created an unprecedented crisis for the region’s business community, with the retail, leisure and tourism sectors among the first to be affected and continuing to bear the brunt. BID Leamington has collaborated with the WMGC’s Research Team and Shakespeare’s England to survey the regions businesses, and this part of the survey focuses on the retail and leisure sector in Leamington Spa. There were 41 responses from mostly independent businesses from a variety of sectors.
Business impact
Some 85% have seen a fall in revenue of 80%-100% and 95% indicated a fall in revenue greater than 50%. Critically, taking account of existing support, 84% are experiencing cashflow problems, even though 95% of businesses in this data received a grant of some kind. Also 78% feel that under the current lockdown conditions, they can last no longer than 3 months without further support (12% were less than 1 month).
Take-up of Business Assistance
At this time 88% are temporarily closed and 83% have furloughed staff. Of this, 56% have furloughed 76-100% of staff. Some 66% have opted to defer VAT, though there has been limited uptake of other forms of government assistance (e.g. Loans, HMRC helpline) with many reporting issues reaching banks and accessing loans. Some also indicated a reluctance to take on debt that they are not confident they can trade out of.
| Job retention scheme e.g. claim for 80% of furloughed employees |
83.9 % |
| VAT deferral |
66.5 % |
| Income Tax deferral (self-assessment payments) |
24.4 % |
| Self Employed income support |
12.2 % |
| Statutory Sick Pay relief package for SMEs |
7.3 % |
| Coronavirus Business Interruption Loan Scheme (CBILS) |
17.1 % |
| Support for Retail, hospitality & leisure businesses: Cash grants of 10K or £25k |
95.1 % |
| HMRC Time to Pay scheme |
29.2 % |
| Please note any other support you have utilised? |
4.8 % |
Key Challenges and Support Needs
Where possible, businesses are attempting to adapt but are limited by commission charges of outside trading platforms (e.g. Trouva, Deliveroo etc), Royal Mail and Courier Company delivery issues and charges. A limited number are doing deliveries themselves however demand is uncertain.
Looking forward, critical concerns for businesses in this sector relate to cashflow challenges (including rent, utilities and loan repayments) and attracting customers back.
If the recovery is not strategic and supported sadly some will be left with no option but to close. Also, if furlough support is not phased out (beyond May 31 or when emergency measures end) many are predicting they may have to reduce staff hours or make redundancies. The concern is that consumers may lack confidence and / or have adapted to online shopping so will need to be enticed back. Strong ‘shop local’ communications with strategic interventions to support social distancing are likely to be needed during the transition period. Many will need a ‘notice period’ to enable time to re-stock e.g. two weeks.
It is very clear that further support is needed. Key areas cited by businesses included:
- Additional support from landlords (e.g. rent reduction or holiday) and / or support for landlords so they can pass this support to their tenants.
- VAT reduction rather than deferral for a period
- Grants for businesses that were not eligible e.g. rateable value above £51,000
- Urgent additional financial support to avoid additional debt e.g. VAT reduction or further grants if the lockdown is extended.
- Phased ending to the furlough period beyond May 31st (assuming restrictions and / or limited consumer demand continues) to avoid future job losses
- A strategic approach to recovery e.g. clear communications, a notice period to re-stock
- Help with marketing, promotions etc. when the time comes.
by Stephanie Kerr | Mar 28, 2020 | BID Buzz Blogs, Covid-19 News
BID Leamington is focusing all of its resources on supporting the town centre with the impact of Coronavirus in light of recent announcements about business closures.
As well as highlighting latest government guidance, including measures to help mitigate the financial impact, it is reaching out to businesses to fully understand their needs in order to lobby for additional support.
It is also re-launching online platforms to support business and community activities.
Stephanie Kerr, executive director of BID Leamington, said: “Whilst we welcome the government’s support measures, it is clear that more is needed, for instance, around immediate access to financial help, and commercial lease issues facing independents.
“It is therefore vital that we fully understand business needs so that we can feedback to our MP, government and relevant industry bodies about what additional support is required.
“There is a really strong sense of community in Leamington and already many examples of people working together, so we are doing all we can to help businesses and the wider community support this collective effort and adapt to these unprecedented challenges.
“Many businesses are showing their resilience and ingenuity, for instance by extending their services to support food deliveries to vulnerable people, offering online events, virtual pubs, video and phone shopping, and offering collect and delivery, and we would really encourage local people where possible to support them now more than ever.
“We have recently re-launched two websites to showcase these efforts, and will be constantly updating our social media with information on how town centre businesses are adapting and their new service offerings, so that we can all find out what is happening and get involved.”
People can visit www.loveleamington.com and www.tasteleamington.com to find out the latest information on Leamington town centre businesses including those also trading online, and offering collection or home delivery.
All town centre businesses can visit www.bidleamington2022.mystagingwebsite.com for information and support, and are urged to make contact with the BID team for advice at info@bideaminton.com.
by Stephanie Kerr | Oct 17, 2019 | BID Buzz Blogs
Last night we held one of our regular BID Business Meetings (16th October 2019), which was kindly hosted by Stevie, Lotfi and the team at the newly renovated and opened Grove Kitchen in Regent Grove who also supplied some delicious nibbles and drinks!
We are not always sure how many can attend or what cross-section of business owners will be there but regardless of if there are 20 or 50, the conversation is always interesting and inspiring. When our meetings are a little smaller as was the case last night (22 people from 17 different businesses) it offers an opportunity for everyone to introduce their business, share their ideas, successes and challenges and collectively solve problems. It is also very helpful to myself, Alison and Gary (the BID team) as we can get under the skin of the critical issues concerning our members.
Last night was brilliant, so firstly our sincere thanks to everyone who joined us and contributed. I left feeling very warmed and inspired. The topics we discussed were diverse: I introduced recent BID insights and activities (the trading environment including new business openings, Brexit, our Annual Report, the launch of Meaningful Change, upcoming Christmas promotions and our future agenda including the High St Fund (recently awarded to Leamington) and ‘Green Leamington’.
Following this, business owners and managers spent some time introducing themselves and highlighting opportunities to help each other:
- Belvoir (pictured) kicked things off with an overview of the property sector and reminded us of their kind offer to put businesses information in the goodie bags given out to new homeowners and tenants. Just drop it into Sue and John at their office on Regent Grove.
- Neals Yard has been carbon neutral for 11 years and Matt highlighted how much they have learnt on the journey. He has offered to help us collate this learning so it can be shared more widely.
- Our lips were watering as Rosemary introduced us to her amazing handmade chocolate business located at Lantern Corner (Cenu Cacao). We were left wishing for winter to arrive so we can try her hot chocolate!
- Health and wellbeing is part of the town’s DNA and is the focus of Beauty on Demand, now in Oxford Street. It was lovely to hear from Julie and learn about the wide range of services on offer from nails to massage, it is all about being pampered.
- The Party Shop on Regent Street are here to help us shine! Rob and Mike’s business is green accredited and if you pay them a visit they are sure to make you laugh!
- The Art’s Trail has recently moved into the Royal Priors, so it was nice to hear from Gerry who has a wide range of print and copy services on offer. You can find them on the Upper Mall.
- Emma from Monsoon / Accessorise made us smile when she offered everyone a piercing to celebrate this is now on offer there!
- Finally, Sarah Horne is constantly innovating and her Botanical range features her own drawings while her Flower Schools form a part of her experiential offer. She invited businesses to an exhibition this Friday October 18, which she has curated in partnership with Gerry (Arts Trail).
As always, I was struck by the passion and multi-talented nature of these business owners. They are incredible and doing it all: buying, negotiating, making and designing products, displays and windows, marketing, on social media, serving customers, doing accounts, HR and more. It is incredible to see such cross-section of talent in one person … yet we interact with it daily. This calls for huge respect.
Helpful Links:
Meaningful Change Leamington
Brexit Advice Link
Upcoming BID Events
BID Annual Report
Our thanks to the businesses who joined us:
- Arts Trail
- Beauty on Demand
- Belvoir
- Cenu Cacao
- CoOp Travel
- Côte
- Jaeger
- Monsoon / Accessorise
- Neals Yard Remedies
- One Stop Party Shop
- Peter Stephan Jewellers
- Photiq
- Royal Priors
- Sarah Horne Flowers
- Sharps
- The Grove Kitchen
- Tom Howley Kitchens
by Alison Shaw | Nov 7, 2018 | BID Buzz Blogs
Warwick District Council (WDC) are hosting two meetings relating to the Covent Garden Car Park development, which local businesses are invited to next week. As you may know, it is proposed this car park will close in around 10 weeks for approx 18 months. We have been asked to communicate the following details to local businesses, which are below and attached:
Meeting – Option 1: Monday 12 November – Evening (Public)
Where: Royal Spa Centre, Leamington
Who: Residents and businesses invited.
When: Arrive from 6.30pm for refreshments. 7pm start.
Details: The meeting will be independently chaired by Phil Upton, of BBC CWR. Phil will take questions from the floor for the panel of Warwick District Councillors and Senior Officers responsible for the delivery of the ambitious HQ plans and car parking displacement plan during the development of Covent Garden Car Park.
Meeting – Option 2: Tuesday 13 November – Morning. Please RSVP. Businesses Only.
Where: Cote Brasserie, Regents Court, Livery St, CV32 4NG
Who: Businesses only invited.
When: 7am.
Details: You are invited you to a breakfast meeting to discuss the Council’s plans for its HQ move and car parking provision during the re-development of Covent Garden car park. A panel of Councillors and Officers will be available for you to ask questions and hear more about the proposals.
Please RSVP: business@warwickdc.gov.uk (by Wed 7th if possible)
We will attend them both – you are welcome to also. If you cannot attend and have any specific questions please let us know and we will endeavour to have them answered.
Please also do not hesitate to get in touch if you would like to have a conversation about this – work is ongoing. For details of the work we have been doing: https://bidleamington.com/work-is-on-going-covent-garden/. Please feel free to pass the details on to neighbouring businesses.
by Stephanie Kerr | Jul 26, 2018 | BID Buzz Blogs
Much is still to be done before a robust strategy is put in place to cover the temporary loss of one of Leamington town centre’s busiest car parks.
This is the view of BID Leamington, in response to an update from Warwick District Council on its strategy to create enough parking spaces to be in place for the 20-month period of when the 468-space Covent Garden carpark closes to be replaced by a new car park, apartments and local Local Authority headquarters on the site.
The report, which was approved by the Council Executive, follows a very well attended public meeting which was held on the 19th of June. Approximately 150 people, around 60 of which were business owners filled the Spa Centre to question Council Officers on the scheme. Among other things the questions focused on five key questions relating to car park displacement, loss of footfall, timing and future provision set out in the graphic below.
Following the 2.5 hour long meeting it was agreed that further engagement directly with the business community was urgently needed, as there were many questions that remained unanswered. It was also agreed that specialist car parking expertise is engaged to review plans.
One month on, BID Leamington are pleased to see that a number of our suggestions have been agreed in the July 25th, Executive Report. This includes funding towards a communications plan and the engagement of specialist expertise to review the WDC’s car park displacement plans.
The review, being undertaken by a specialist parking consultancy which we helped select, started this week and will look at the impact of the closure of Covent Garden Car Park, what is proposed and recommend further measures to minimise disruption and re-balance footfall in the north of the town centre. We anticipate further recommendations may need to go forward to Officers and Members following this work.
Engagement with Warwick District Council is also ongoing. We have further meetings planned in early August, with a focus on addressing the concerns of businesses in Warwick Street who will be among those impacted by the loss of footfall when the car park closes. There are also calls for a follow-up ‘business meeting’ open to all local businesses to take place when WDC plans are clearer.
We are mindful that the proposed closure date of Covent Garden Car Park of January 2019 is less than six months away and there is still a lot to do. Much of the proposed ‘additional car parking’ needs planning permission to be built or in the case of Station Approach will not be ready until late 2019, so we are seeking reassurances that the Covent Garden Car Park will not be closed until an adequate plan is ready to be delivered.
The importance of this has also been confirmed by recent ‘Institute of Place Management’ (IPM) research which identifies ‘accessibility’ as among the top two criteria impacting high street vitality, the other being ‘footfall’. This means we need to welcome and deliver investment that puts these issues and local business interests at the heart of the conversation.
Image: Covent Garden Car Park Meeting – 19th June, 2018. Key Numbers & Questions.
Prepared by BID Leamington, using figures set out in the Covent Garden Car Park Planning Application (as Approved on 9 Jan 2018) Ref: W17-1700.
by Stephanie Kerr | Jun 7, 2018 | BID Buzz Blogs
A public meeting is to be held on the high-profile redevelopment of Covent Garden Car Park in Leamington.
The event will give local businesses, employees, customers and residents the chance to put forward their questions on the development of new headquarters for Warwick District Council, new multi-storey car park and apartments on the site.
It is being jointly organised by BID Leamington and Leamington Chamber of Trade on behalf of the town’s business community and will take place at The Studio in the Royal Spa Centre on Tuesday, June 19, at 6pm.
It is hoped that the meeting will enable greater engagement and opportunity for the wider community to have their questions answered by key local authority representatives including Bill Hunt, deputy chief executive of Warwick District Council.
BID Leamington is concerned that insufficient provision has been made for the loss of parking and that the new multi-storey will not be able to meet increased demand from the new headquarters and apartments.
Stephanie Kerr, executive director of BID Leamington, said: “The Covent Garden Car Park redevelopment will greatly impact on local businesses, their staff and customers.
“As their collective voice, BID Leamington has been actively lobbying on the scheme for over a year, particularly in relation to the displacement plan for parking.
“As part of that, we met with Cllr Andrew Mobbs, leader of Warwick District Council, in early February when we set out the concerns of 200 businesses which included 27 emails that we had received from individual retailers.
“With around 25,000 vehicles per month affected, local businesses are worried that a shortage of parking spaces, within an acceptable distance, during the two-year development will deter shoppers and significantly diminish footfall particularly in the north of the town centre where businesses will also notice the loss in passing foot traffic.
“We are committed to working with Warwick District Council not only to improve parking in the long-term but to attract the right kind of investment to take the town forward.
“However, we feel that this needs to be delivered in a way that responsibly mitigates any disruption to businesses as the high street is already facing significant challenges.
“The public meeting will be an opportunity to hopefully have questions answered and we would urge businesses, and anyone in the local community with interest and concerns, to attend.”
Anyone who is unable to attend the meeting or would like a question posed on their behalf is invited to email info@bidleamington2022.mystagingwebsite.com
To view the plans for the development, please visit the Warwick District Council website by clicking here.
More details can also be found on the invitation by clicking on the images below.
by Stephanie Kerr | Dec 21, 2017 | BID Buzz Blogs
We would love you to join us on our new Facebook Group and join in the conversation today!
At BID Leamington, we want to hear what is happening inside your business and would love to have more communication with all of our retailers. Facebook is a great way of doing this so we have set up a closed Facebook Group for all of our retailers to join.
What is the aim of this group?
We will be using the group to share information, ideas, collaboration opportunities, member offers and generally keep up to date. It is also a safe place for you to talk about issues and challenges you are facing and a space for people to give advice about different ideas they have.
We will be updating you with:
- Regular news and updates about the work that we are doing.
- Regular Facebook Lives from the BID Leamington Office.
- Interviews with business holders to give you ideas to help grow your business.
- A space to talk openly about issues you are facing with people who have gone through the same.
We would love for you to share with the group:
- Any news and updates on offers and discounts available at your store.
- Information about events happening within your company or in-store.
- Hints and Tips that you wanted to share with other retailers.
- Any successes that you want to share with others!.
If you would like to join our group and be a part of our community, please CLICK HERE!
by Stephanie Kerr | May 25, 2017 | BID Buzz Blogs
Summer is nearly here and along with warmer temperatures and longer days, we continue to see a period of unprecedented political and economic change as well as big changes to business rates across the town. While these things are unsettling and not easy to influence, there are things we can do to navigate change and create opportunity by working together in the town centre.
Building on our strong DNA, we continue to actively promote our beautiful town centre. Extending into the digital space, we have attracted over 17,000 followers across social media streams and regularly get 30,000 visits per month to our www.royal-leamington-spa.co.uk website. We have also just launched ‘Taste Leamington’ a new branded website to promote the Food & Drink sector.
All of this helps to foster loyalty and offer customers a spectacular experience, which combined with the work local businesses are doing is very much part of the culture of ‘working together’ that we all nurture.
We are once again looking forward to our ‘Summer of Fun’ – an exciting calendar of events delivered by both BID Leamington and a huge number of volunteers. These events attract thousands of visitors every year.
Fostering a healthy trading environment has to be backed up so we are doing lots of work supporting businesses on issues such as crime, shoplifting, begging, waste management, parking, planning and enforcement.
We are also representing business interests in the face of emerging development challenges – such as the Covent Garden Carpark Development proposals. This will see the town’s largest 600 space car park developed as a mixed use site – with parking, offices and dwellings. To address potential issues we have formed a ‘Development Strategy Group’ with representation from key businesses (which is open to all) and support from WDC officers.
All of this helps the town centre and its community to remain resilient and well placed to navigate change.
However, we know that even small changes to footfall, spend and currency can impact businesses, particularly our smaller ones. That is why we continue to support businesses to stay nimble and where needed act in new ways such as embracing new technologies, building unique bundles of products and services, utilising email databases, promoting your expertise and to work together in imaginative ways.
With a number of activities and events coming up, here are a few ideas about how to capitalise on the captive audience they bring …
Making the most of events, marketing & promotions …
- Would you like to feature in the next photo shoot … just let us know?
- Do you have any news or offers for the royal-leamington-spa.co.uk – just email them through to info@bidleamington2022.mystagingwebsite.com anytime .Host a themed event in your shop.
- We will promote it on the ‘Royal Leamington Spa’ website and in local papers.
- Give us flyers or offers to distribute at events. We often have a stall and staff on standby to help you get involved in some way.
- Tweet it Up! Look out for the relevant hashtags – #LoveLeam #TasteLeam #LeamFoodFest
- Help us bring the town alive with fabulous themed window displays…how about a cycling theme for the upcoming Woman’s Cycle Tour? (June 9th).
Please do not hesitate to get in touch if you would like to know more.
Stephanie Kerr
May 2017
by Stephanie Kerr | Mar 3, 2017 | BID Buzz Blogs
After long delays, the revaluation of business rates has been announced. The government presented this largely as a ‘good news’ story but businesses up and down the country have been raising concerns, prompting MP’s to urgently seek feedback.
So what’s the real story and what will this mean for businesses in Leamington? …
This is what I have fed back to Chris White MP whose support I am grateful for, and I welcome any further comments you have.
The changes in the town vary between sector and business size, and impact them in different ways.
Reviewing the number, we can see that more shops, pubs and restaurants (292) have seen an increase in rateable value (RV) than a decrease (248) and there were a number that did not change. While, the total decrease in rateable value is greater than the increase, it still means that around 40% of businesses are seeing an increase and this is unwelcome.
In contrast, rates have generally gone up for Warehouses, Workshops and Factories (129 up, 23 down) and down for Offices (56 up, 257 down), so this is why it is difficult to generalise when making judgements about the overall impact.
We absolutely welcome changes to rates relief that will mean the very smallest businesses in the town (rated 15K or below) benefit further.
However due to higher property values, many independent traders and high street businesses in properties with an RV above 15K will see very little change or a potential increase if their RV has risen.
This includes many businesses on Warwick and Regent Street, who in the past year have had to absorb additional costs relating to pensions, National Living Wage and a sharp increase in wholesale prices due to the devaluation of the pound post Brexit.
Also many of these businesses are not in a position to benefit from a strong on-line offer to supplement overhead costs at their premises and some are paying more for business rates than they do rent. They also contribute hugely to our interesting and vibrant local economy whose benefits are felt far beyond the town centre.
Taxing businesses solely on property value no longer reflects the economic realty, which has seen a huge rise in online shopping and growth in online businesses. It also places a disproportionate burden on independent businesses, which are considered to be the lifeblood of our town centre, and struggle to lower overhead costs through economies of scale.
Furthermore, the appeals system is cumbersome, has huge backlogs and is very stressful for business owners, as they are sometimes faced with demands for back-payments that go into the years.
Changes also negatively impact our larger businesses whose costs are also set to rise even further through the introduction of the Apprenticeship Levy, staff costs and because of increasing economic uncertainty.
BID Leamington asks the Government to support short-term measures such as tax relief to mitigate the impacts of these rises. We would also recommend extending the tapered rates relief threshold beyond 15K, as this would benefit a far higher percentage of small businesses in Leamington and similar towns.
In the longer term, BID Leamington supports calls from the FSB and others for the Government to commit to a major review of the Business Rating system to ensure we have a system that best supports business growth in the current environment.
If you would like to find out more about these changes and what support is available please do not hesitate to get in touch by emailing info@bidleamington2022.mystagingwebsite.com or calling 01926 470 634.
Businesses rated below 15K may need to contact Warwick District Council (WDC) to ensure they receive the rate relief they are entitled to. Alternatively please download this form and return it to WDC: 2017 APPLICATION FOR SMALL BUSINESS RELIE1
To find out your ratable value (RV) please visit: https://www.gov.uk/correct-your-business-rates.
Stephanie Kerr
21st February, 2017
by Stephanie Kerr | Jul 22, 2016 | BID Buzz Blogs
Spaghetti and Segways were on the menu at a local BID Leamington business meeting for Leamington’s retailers and restaurateurs.
BID Leamington, which works to promote the town and its retail, food, and drink offering to visitors, organised the open networking event for town centre businesses, with national retail store managers and independent business owners in attendance.
Guest speakers at the event, which took place in the Royal Pump Room Gardens, were local business figures Graham Todd and Jo Ciriani of Spaghetti Agency, who gave expert advice on the digital landscape in a Q and A session, and April Weller of UK Segway Polo, who brought along Segways for guests to try out.
Stephanie Kerr, executive director of BID Leamington, said the BID recognises the significance of networking events as an important way of supporting local businesses.
“Each year we organise several networking evenings which help us get to know business owners and share ideas about how we can work together to support the local business community,” Stephanie said.
“This time we wanted to do something a little different, so we were pleased to attract both the owners of independent restaurants and retail shops as well as managers from national chain stores.
“These events are held with the aim of helping businesses to get to know each other and develop collaborative ideas and new skills, so with Todd and Jo sharing best online practice for businesses, and April encouraging attendees to network and socialise in a unique and fun way, we’re confident we achieved this.”
First to address guests was Todd, who co-founded local social media and online marketing company Spaghetti Agency, which trains businesses in the professional use of social media.
Todd, who also heads up the UK’s leading 4N group, Leamington 4Networking, said the event showed the exciting energy and entrepreneurial thirst in the town.
He said: “We love the creative and independent spirit in Leamington, and it was great to collaborate with BID Leamington. It’s always a pleasure to speak at events in the community and as big networkers we enjoy bringing businesses together to give them useful tips and ideas.
“Most businesses want to use social media and have ideas but are not always confident to use it, so I gave guidance on which social media channels are effective for different businesses. I also shared some simple tips that can be used to reach wider audiences – with the aim to ultimately increase awareness and sales.”
The session was followed by an introduction to the game of Segway Polo – a new sport which is a variant of traditional polo and hockey – which co-founder and partner of Warwick Segway Polo, April Weller, co-ordinated as part of a networking exercise.
April said: “Segway Polo really is the ‘Sport of Equals’, so we were delighted to bring along Segways and introduce guests to this new and exciting sport, which is really growing in popularity among working professionals – who are one of our key target markets.
“Warwickshire and more specifically, Warwick Segway Polo Club, is the main base for Segway Polo in the UK so the event was a great opportunity to meet local people and raise awareness of the sport, and we had a great reaction – people signed up to the Warwick Segway Polo Club Facebook page and MeetUp.com page to attend practice sessions.”
For more information about the businesses mentioned please see: www.bidleamington2022.mystagingwebsite.com; www.spaghettiagency.co.uk; www.warwicksegwaypoloclub.org
