For 7 years BID Leamington ran the Golden Ticket Competition in the lead up to Christmas to encourage customer loyalty and attract visitors for Christmas shopping in town instead of online.
Shoppers were given a ‘Golden Ticket’ every time they made a purchase in a local participating retailer, which was entry to a weekly prize draw. Over the years, hundreds of local stores donated thousands of pounds worth of prizes! Prizes including; a £1000 diamond, £500 worth of jewellery, Apple iPad, £500 Christmas gift bundles, £250 Christmas gift bundles plus much more were distributed in a series of weekly prize draws and the competition was supported by over 50 local retailers, annually. All prizes were showcased on a dedicated page on www.royal-leamington-spa.co.uk website as Christmas gifting ideas.