A business-led partnership steering Royal Leamington Spa to a successful future.
How we communicate the Town's superb offering in a competitive market.
Our actions that make Leamington more enticing to new and repeat visitors.
How BID is helping to bolster your business in Royal Leamington Spa.
Please remember it's your BID, your voice so we'd love to hear from you.
Our Vision
The BID's vision is to create a successfully promoted, economically sound, safe, attractive and well-managed Town Centre for visitors, customers, businesses, employees and investors.
In order to deliver this vision and objectives, it's necessary for BID to identify and understand Leamington's current offering and how that offering can be improved for the future success of the town. BID Leamington gathers this data through a number of Internal and External Drivers that help to set the BID's Marketing Objectives which form part of the Marketing Plan and Key Performance Indicators (KPIs).
BID Leamington's strategic objectives are:
- Finance: To ensure efficient and transparent investment with measurable return on investment.
- Promoting: To attract visitors and our neighbours, and retain our local customers.
- Enhancing: To ensure a welcoming, interesting environment while building loyalty and fostering community spirit.
- Supporting: To deliver business support and efficiency savings.
- Partnerships: To work with our partners to achieve added value.
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Upcoming Events
Wednesday 6th February 2013
Thursday 21st February - 5.30pm
Monday 25th February - 12.30pm
Thursday 28th February - 5.30pm
Monday 4th March - 12.30pm